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Souk ZARA's primary aim is to open within each ZARA project (hotel
properties) retail outlets specializing in local and regional
handicrafts. Such outlets serve both the tourist community, as
well as, the local with unique customised and exclusive handicraft
products that assure a minimum standard of high quality at reasonable
prices. This division has been established due to the lack of quality
service oriented facilities in Jordan that can provide the visitor
with worthwhile souvenirs or mementos. Souk ZARA also aims at
expanding its presence to other non-ZARA hotel properties.
Souk ZARA's
activity is entrenched in the principle of alleviating the status of
the Jordanian and Middle Eastern flavor with upcoming hospitality
projects. Expertise that we acquire in setting up and stocking these
outlets provide us with the know-how to offer other hospitality
outlets in Jordan with furnishings, fixtures and decorative items
(e.g. traditional woven rugs, tables, ashtrays, etc....).
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