Going beyond the familiar look of a gift shop, Souk Zara reveals a contemporary touch that lends special emphasis on Jordan's rich and ancient heritage. Today there are eight Souk Zara Boutiques all over Jordan, the first being established in Petra in 1996.
Souk Zara is the market leader in Jordan in terms of variety and geographical coverage. Souk Zara boutiques are located in 5-star hotels all over Jordan, which include Grand Hyatt Amman Hotel, InterContinental Jordan Hotel, Mövenpick Resort & Spa Dead Sea Hotel, Mövenpick Resort Petra Hotel, Mövenpick Resort Aqaba Hotel, Mövenpick Resort Tala Bay Aqaba Hotel, and the Jordan National Gallery of Fine Arts. In 2010, Souk Zara opened its newest branch at Le Meridien Amman Hotel.
Souk Zara prides itself to be the market place that exposes and unveils the richness of Jordan through the vending of Jordanian products at all its outlets. A selection of carefully selected items can be found at Souk Zara accentuating the Jordanian folklore including handmade embroideries, handicrafts from exclusive traditional and modern designers covering ceramics, paintings, mosaics, calligraphy, woodwork, Jewelry, embroidery, traditional garments, books and others.
Through the products that it offers, Souk Zara maintains its dedication and continuous efforts in empowering and contributing to local communities and women in underprivileged areas.
Souk Zara is a division of Jordan Hotel Supplies (JHS); a subsidiary of Zara Investment (Holding) Company. Jordan Hotel Supplies was established in April 1995 with the main objective of becoming a primary provider of goods for the hospitality sector in Jordan.